Paid Media Specialist
43 Clicks North are looking for a Paid Media Specialist to join our Paid Media team. We are looking for someone who has at least 2-3 years experience in a paid media agency setting, and is comfortable and confident carrying out the management of PPC and Paid social campaigns. The candidate should also have experience in presenting to clients in meetings and on video calls, and be able to eloquently update the client on Paid Media campaign performance on a regular basis.
At 43 Clicks North, we’re not looking for people that just want a job, we’re looking for people that want to do great work, that want to impress our clients, we’re looking for people that get excited and a little bit giddy about results and success.
What we can offer you is an exciting opportunity with a successful, growing Digital Marketing Agency based in our beautiful offices in the old town in Hull. We’re an agency that supports and encourages flexible working and home life balance, we offer generous holidays and we enjoy a team social. You’ll be joining a bunch of passionate, creative, curious problem solvers who love to challenge each other, take risks and who never stand still.
No recruitment agencies please
What We Stand For
Our success is driven by a shared commitment to our values that hold strong in everything that we do and achieve.
WE GIVE A SH*T AND WE SHOW IT
Passion. Intelligence. Honesty.
Your success is our business.
WE CHALLENGE THINKING
Ambitious. Questioning. Radical.
Shift perspectives to set free new ideas.
WE'RE EVER BETTER
Progressive. Dynamic. Adaptive.
It’s a point of pride.
Job Description
As a key part of the Paid Media team you’ll be immersed in the world of Facebook ads, Instagram and TikTok, as well as the world of video, display, Google and Microsoft PPC and much more! We’re looking for someone with the ability to think outside of the box and challenge conventional ways of managing ad campaigns to drive client performance.
In this role, you will be responsible for the performance of some of our key Paid Media clients. Being well-versed in the principles of search engine marketing is a must. Your goal will be to ensure our clients generate the highest possible return on investments from their paid media channels. Contributing and directing the strategy of various accounts inline with the clients business objective will be a key objective of the role.
- Salary - From £24,000 per year (final salary based on experience)
- 30 days holiday, plus 8 bank holidays per year
- Flexible working - 2 days in the office, 3 days at home
Responsibilities
- Participate in forming effective paid media strategies
- Be the main point of contact for various clients who we work with on paid media
- Launch and optimise various paid media campaigns
- Be involved in keyword selection, creative production and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Suggest and develop new campaigns across multiple channels
- Keep abreast of PPC and SEM trends
- Look to grow partnerships with various platforms vendors
- Support junior members of the team with training and education
- Interpreting data to recommend changes on accounts
- Trend spotting and utilisation of tools and analysis to identify trends
- Curating reports to clients on account performance
- Collaborate with internal stakeholders on briefing ad creatives
- Crafting ad copy within best practice for clients
- Create and execute AB testing plans for client accounts, analysing performance and making recommendations
- Collaborating on new and existing client marketing strategies with the social team
- Considering the role that Paid Media plays within the wider marketing strategy and how that impacts client campaigns
Qualifications and Skills
- A mathematical approach to analysing data; comfortable using formulas, pivot tables and VLookup functions to aid analysis
- A keen interest in multi channel advertising across digital and traditional platforms
- Experience with Facebook Business Manager, GA4, Google Ads and Microsoft Ads
- Ability to think outside the box and challenge the status quo
- Creativity in abundance
- Experience using Google Looker Studio
- Proactive with initiative to work autonomously
- Comfortable working to tight deadlines
- Excellent time management
- Comfortable working with the Google Workspace suite (Docs, Sheets, Slides)
- Evidence of working with media budgets
Advantages
- Knowledge of SEO and digital marketing concepts
- Digital agency experience
- Experience with marketplace paid search (e.g. Amazon, EBay)
- Tracking implementation experience (Google Analytics)
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Lets talk perks
FLEXIBLE WORKING
Life happens, we're flexible
PROGRESS WITH THE BUSINESS
We grow, you grow
COMMUNITY PROGRAMMES
Reinvesting back into the team
MONTHLY TEAM SOCIALS
Once a month, every month
We're always on the look out for top talent
We hire based on our values, we love to push boundaries and we truly care about our staff and our clients.
If you have any questions or want to find out what it's like to work at 43 Clicks North, feel free to reach out to me on LinkedIn
Mike Ellis, Director