Andrew Lowdon

Article

Why Black Friday Campaigns Fail and How to Avoid It

Join us as we share our insights into why Black Friday campaigns fail and what you can do to avoid these pitfalls.

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Article

The Psychology of Trust: Building Credibility and Security on Landing Pages

Understand how people think and act after clicking an ad. Learn how cognitive load and emotional triggers shape behaviour and influence conversions.

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Article

How to Set the Right Goals for Your Black Friday Campaign

Set goals that drive real results this Black Friday. Build campaigns with focus, consistency, and strategy to turn short-term sales into lasting growth.

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Article

Stock Issues in ecommerce: How to limit impact

Stock issues are affecting so many parts of the economy right now. Find out how to limit its impact on your business with 43 Clicks North, read more online.

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Article

Marketing Efficiency Ratio

What is the Marketing Efficiency Ratio (MER) and why should you care? Take a look at how we use it to maximise results across digital, find out more online.

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Article

How to use Black Friday to drive your best ever Ecommerce performance

Here at 43 Clicks North, we know a thing or two about Black Friday. Join us as we share our tips and tricks in planning for the biggest sales day of the year.

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Article

How Creative Facebook Ads Help Brands Stand Out in a Crowded Market

How do you get your brand in front of potential customers and grab their attention?

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Article

Matching Creative to User Intent in Meta Ad Campaigns to Scale Revenue Dramatically

Matching creative to user intent is fundamental to scale revenue. Join 43 Clicks North as we discuss why it's important and how to do it. Read more online.

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Article

How to Optimise Your Meta Ads

Avoid costly mistakes and unlock smarter performance from your Meta ads. Structure, test, integrate, and scale — tailored advice for ecommerce growth at pace.

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Videos & Podcasts

Unlock More Revenue Without Increasing Ad Spend

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Landing Pages: How to activate marketing's cheat code

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How to Activate Marketing's Cheat Code and why you should use Landing Pages

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Last minute actions to make more sales this Black Friday and Christmas

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